Coaching Intelligence Institute
AI and technology fluency for coaches.
The institute teaches college and high school coaches, and the staffs who work alongside them, how to use AI tools and the sport technology their programs already rely on. The work is practical and grounded in the everyday tasks of running a program.
Self-paced. Most coaches finish in about four weeks.
How it works
Three parts, at a pace that fits a season.
Step 1: Learn at your own pace
Work through modules built around real coaching workflows: planning practice, communicating with recruits, parents, and staff, and making sense of your program's data.
Step 2: Practice as you go
Each lesson includes worked examples and short exercises, so you try every skill on realistic coaching tasks before using it for real.
Step 3: Build it for your program
Each module ends with you building something real, such as a practice plan or a set of message templates, in the AI tool you already use and with your program's own technology.
What you will build
Five modules. Five things you keep using.
Every module ends with something real for your own program, built in the AI tool you already use and saved in your workbook on every device.
Module 1 · Foundations
Your AI use guide
A short personal guide for using AI in your program, including how you will check its output and what information you will never share.
Module 2 · Practice Planning
A practice plan for your team
A practice plan for your own team, drafted with AI and revised against your own judgment and standards.
Module 3 · Communication
A set of message templates
A set of reusable message templates for recruiting, parents, and staff, written and edited in your own voice.
Module 4 · Your Technology and Data
A one-page data summary
A one-page summary built from an export of your program's data, prepared with sample or anonymized records.
Module 5 · Capstone
A documented workflow
One complete, documented workflow that you and your staff can keep using after the pilot.
Inside a lesson
Learn it, try it, keep it.
- Short, practical lessons built around tasks coaches already do.
- Exercises inside every lesson. Type your answers right on the page; they save as you go.
- Works on every device. Start on your laptop, pick up on your phone between practices.
- Your own AI tool. ChatGPT, Claude, Gemini, Copilot, or one your school provides.
Lesson 1.2 · About 30 minutes
Asking for what you need
Try it
Rewrite a short request using the five parts: context, task, audience, constraints, format. Run it in your own AI tool and compare the results.
Your five-part request
Task: draft a 90-minute practice focused on serve receive…
Saved.
Who it is for
Coaches and the staffs who support them.
College coaches and staffs
Head coaches, assistants, operations staff, and analysts who want a practical, shared approach to AI and the technology already in their building.
High school coaches
Coaches who balance a program with teaching and other duties, and who want to use these tools carefully and within their school's policies.
Responsible use, from the first module
We teach coaches to protect athlete information, especially about minors. Read our data and privacy principles.